RTA
360° BRAND PAVILION
RTA is the exclusive transportation and logistics company for the residential and commercial sectors in Dubai, one of the fastest growing metropolitan regions in the world. Its first appearance in Europe at the world's largest transport trade fair had to be equally impressive.
The stand brings RTA's 360° portfolio to life for trade visitors, interested parties and VIPs in an impressive visitor loop. The visitor is attracted from all sides of the pavilion by the built network structure, which gives expression to RTA's vast route and digital network. In addition, large LED walls integrate into the sections of the network structure and interact with the network. Around the Pavilion, two staircases revolve at the back, leading to the upper floor, to the Majilis, an Arabic lounge. Downstairs, inside the pavilion you can discover the world premiere of the Sky Pod, a model we custom made, as well as other RTA themes on active tables, embedded monitors and a reception.
Trade fair InnoTrans 2022 Berlin
With Felipe Wanger and Avantgarde Dubai
Role Senior Design Lead
The stand brings RTA's 360° portfolio to life for trade visitors, interested parties and VIPs in an impressive visitor loop. The visitor is attracted from all sides of the pavilion by the built network structure, which gives expression to RTA's vast route and digital network. In addition, large LED walls integrate into the sections of the network structure and interact with the network. Around the Pavilion, two staircases revolve at the back, leading to the upper floor, to the Majilis, an Arabic lounge. Downstairs, inside the pavilion you can discover the world premiere of the Sky Pod, a model we custom made, as well as other RTA themes on active tables, embedded monitors and a reception.
Trade fair InnoTrans 2022 Berlin
With Felipe Wanger and Avantgarde Dubai
Role Senior Design Lead
The pavilion makes the 360° portfolio in an impressive visitor loop experience tangible.
